DemandMatrix Blog



DemandMatrix uses artificial intelligence and machine learning to discover the hardware and software companies use and need.
| 1 min read

Collaboration companies are all set to capture the market as enterprises call for ‘Work From Home’

COVID-19 has seriously turned the world upside down. There’s no sector...

Account Based Marketing: A novel marketing approach, helping enterprises to reap high ROI

What is Account-Based Marketing or Account Based Selling?

Technographics | 2 min read

Technographics: A new B2B tech-enabler for enterprises.

With advancement in technologies and infrastructure, enterprises are b...

intent data | 2 min read

How Can Intent Data Increase Sales Conversions?

Buyer intent data is probably the most underrated concept of our times...

Dreamforce, Salesforce and Best-fit CRMs for your B2B Company

Dreamforce, the world’s favorite (and largest) technology conference h...

Technographics | 2 min read

Should e-signature companies use Technographics?

The electronic signature industry is growing fast, the global e-signat...

Technographics | 2 min read

It’s time to monitor your competition using Technographics

Marketing is increasingly becoming more and more data-driven. This is ...

Technographics | 6 min read

Cloud Adoption Trends to Look out for in 2019

Every business needs to scale and stay as future-relevant as possible ...

Data Enrichment | 4 min read

What is Lead Enrichment? And why you need it.

The essence of marketing lies in catering to the needs, wants and aspi...

Content Marketing | 5 min read

Why should you use Gated Content to Boost your B2B Conversions?

Generating leads from content marketing is a key cornerstone for busin...

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