DemandMatrix Blog


Why do B2B Product teams need Technographic Intelligence?

The insights and business intelligence from technographics can prove t...

How do Technographics Drive B2B Marketing and Sales Intelligence?

The pressure is still mounting on B2B Marketing teams to stop being ju...

B2B data | 6 min read

10 things to look for in a Business Intelligence Service Provider

Big data can add immense value to your overall business by providing n...

B2B data Technographics | 3 min read

Technographics - The Next Big Thing For Every Data Driven Marketer

Decoding and understanding customer behavior has always been a priorit...

B2B data | 6 min read

4 Must-Know Factors to Improve B2B Data Quality

Your B2B data should be an asset on your balance sheet, not a liabilit...

B2B data | 5 min read

5 companies improving relevance & customer experience with big data.

If you work in a B2B company and would like to improve the quality of ...

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